Bell-Fruit Games (BFG) has been a mainstay of the British slots industry for 50 years. Primarily concerned with games design and technology, the firm is fixed on the land-based market. They currently design and manufacture popular fruities for supply in the US and across Europe and the world.
Although you won't find too many online Bell-Fruit games in 2016, there are plenty of innovative fruit machines in British pubs up and down the country. Let's take a closer look at why Bell-Fruit are such a market leader.
Bell-Fruit has been around since the 1960s - then set up as Bell-Fruit Manufacturing Co. Ltd - producing fruit machines and bingo games for the US market.
The Bell-Fruit Group is actually two companies in one: Bell-Fruit Games (BFG) designs AWP-style machines for pubs and bingo clubs, as does QPS Interactive. Meanwhile, the firm's Mazooma Interactive arm - formed in 1997 - produces terminals for betting shops on the US high street.
Bell-Fruit - based in Nottingham in England - now employs over 200 people and continues to develop and manufacture slot machines for the worldwide gaming markets.
In 2012, Bell-Fruit was bought by Astra Games Ltd, part of the Novomatic Group. Both Bell-Fruit and Mazooma now form part of the Novomatic giant.