An award-winning software developer launched in 2002, Ash has been around long enough to have got the fundamentals right.
The London-based firm might be small, but - like all small things - they are perfectly formed. And with some great branded slots based on the biggest TV shows of all time, Ash have the minerals to do great things in the future.
If you're a fan of big US shows like X Factor or Britain's Got Talent, you'll most like know all about Ash already.
Their big branded slots are a good indicator of what this company can do. But it's easy to forget Ash have been dishing out decent games to online casinos since 2002.
Chris Ash (see what they did there?) formed the company in south London, and while the team was small, Ash Gaming entered the big time 9 years later when giant Playtech bought out the firm for $23 million.
The deal was a win-win for both sides: Playtech got a talented bunch of developers, Ash got a major force able to distribute its games more effectively.
Despite being owned by a much larger firm, Ash have continued innovating and are able to churn out impressive slots every year.